Every movement needs an audience to share and spread its message. The same goes for the PeerForward Movement our Peer Leaders are working hard to build in each of our partner schools.
That’s why, during the month of October, PeerForward ran the Build the Movement Challenge, a social media contest exclusively for PeerForward teams to grow their follower counts on Twitter and Instagram and reach a greater audience with the college-going messages they spread online. From Oct 1 to Nov 1, the PeerForward Communications Team tracked the number of followers on each of our PeerForward team social media accounts and calculated the percentage growth on each account. We chose percentages to make the contest fair between large schools and small schools.
We saw some truly incredible work from our teams to build their social media presence over the past month. We are thrilled to announce the following teams as the winners of our Build the Movement Challenge:
1st Place on Twitter: Gwynn Park High School, Md. (@GPPeerLeaders on Twitter)
This team grew their Twitter follower count from 27 to 131 followers, representing a 385% increase!
1st Place on Instagram: Northeast High School, Pa. (@pfvikings on Instagram)
This team grew their Instagram follower count from 37 to 174 followers, representing a 383% increase!
Honorable Mention: Eleanor Roosevelt High School, Md. (@SummitErhs on Twitter)
This team grew their Twitter follower count from 154 to 336, representing a 118% increase and a total of 182 new followers!
The winning teams will receive prizes that include Amazon gift cards and a range of PeerForward gear. Here are some highlights from our winning team’s social media accounts:
Gwynn Park HS
Had a great time inducting juniors at our 2k18 fall workshop! Can’t wait to see everyone again! #PeerForward pic.twitter.com/DlhSbxTEuB
— GP Peer Leaders (@GPPeerLeaders) October 2, 2018
Gwynn Park High School PeerForward Leaders Planning to Support College Preparation pic.twitter.com/2GyKGssnJ8
— Dr. Melissa McGuire (@Melissa90908196) October 3, 2018
Northeast HS
Eleanor Roosevelt HS
Remember today is our FAFSA @ FRIDAY’S! All schools are welcomed to come and there will be FREE appetizers provided? pic.twitter.com/ajJFy9xued
— ERHS Peer Forward (@SummitErhs) November 5, 2018
Reminder: there isn’t just one opportunity but TWO opportunities for seniors to win a free prom ticket! If you have already applied for FAFSA all you have to do is print out the confirmation sheet, write your name, and put it in this FAFSA drop off box that’s in guidance!!! pic.twitter.com/xfIQkZJqkk
— ERHS Peer Forward (@SummitErhs) October 31, 2018
